A edi��o de Inverno dos Nieman Reports est� prestes a ser disponibilizada online, mas o Hypergene adianta-nos j� detalhes sobre um dos textos – “The Future Is Here, But Do News Media Companies See It?” – escrito por Shayne Bowman e Chris Willis, os co-autores de um relat�rio que marcou 2003, “We Media: How audiences are shaping the future of news and information” (Uma vers�o actualizada deste relat�rio estar� dispon�vel em Janeiro).
Excertos:
“The venerable profession of journalism finds itself at a rare moment in history where, for the first time, its hegemony as gatekeeper of the news is threatened by not just new technology and competitors but by the audience it serves“;
“What has emerged in this new media ecosystem is a stark contrast between the entrenched forces of big media doing what it knows and the rest of the Internet informing itself � reporting, discussing and vetting the news“;
“With media companies still generating respectable returns on investment, the smart money will be on those organizations like the BBC that can integrate successful citizen journalism experiments supported by better staff training, equipment and practices that encourage reporters and editors to collaborate with their audience“.